Basically, there are two types of SEOs namely
- ON-Page SEO
- OFF-Page SEO
On-page SEO is the practice of optimizing individual web pages in order to a higher rank and earn more relevant traffic in search engines.
The features of the ON-Page SEO are,
- How to implement keywords into your content?
- What are the key page elements?
- How to structure your content?
- Navigation
- Avoid penalties
Off-page SEO is the process of linking or promoting your website using link building in order to improve your website recognition, credibility, trustworthiness, and domain authority.
The features of the OFF-Page SEO are,
- Link buildings
- How many links come to your site and how quality the sites are?
- Evaluating the links
- Optimizing the links
- Build links through social media and using the opportunities.
- Use of tools to track and manage the links.
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